The Evolution Of ClnSlate
ClnSlate Wellness started as a personal journey to discover beauty and wellness products that were both effective and in alignment with what I value: cleaner formulations, cruelty-free and sustainable practices, and actives that deliver results. As a Black woman navigating an industry that often overlooks our specific needs, I also wanted to create a resource that that highlighted products that truly worked for melanin-rich skin.
But something shifted.
As my lifestyle became more athletic over the years—more training, more movement, more sweat—I found the products I was using weren’t keeping up. My skin was experiencing friction from sport, frequent showers, and barrier disruption that traditional bodycare wasn’t designed to address.
I started searching for performance-oriented bodycare that could handle an active lifestyle without compromising on clean formulation. And I found… not much.
So I decided to fill that gap.
What We Do Now
ClnSlate has evolved into a curated platform for active women who need bodycare that works as hard as they do.
I focus on:
- Barrier repair and recovery after sweat, friction, and frequent cleansing
- Performance-driven products designed for bodies in motion
- Clean, effective formulations that support skin health, not just aesthetics
- Minority-owned and women-founded brands whenever possible
- Honest curation over exhaustive selection
The ClnSlate Approach
I don’t feature every product. I feature the right products.
Every recommendation is:
- Tested or thoroughly researched – I don’t promote products I don’t believe in
- Performance-focused – Does it actually solve the problem it claims to?
- Clean and conscious – Ingredients matter, and so does how products are made
- Aligned with active lifestyles – Built for women who move, sweat, and demand more from their skincare
Who This Is For
You’re here if you:
- Lead an active lifestyle and need bodycare that supports recovery
- Experience skin issues from sweat, friction, or frequent showering
- Want cleaner formulations that actually perform
- Value sustainability and ethical practices
- Are tired of products that weren’t made with you in mind
Whether you’re a runner dealing with chafing, a grappler managing barrier disruption, or someone who just showers twice a day and needs help keeping their skin hydrated, I’m curating for you.
A Note On The Journey
You might notice content on this site from a few years ago when ClnSlate looked a little different. I’m keeping that content because it shows the foundation: a commitment to testing, transparency, and serving an often-overlooked audience.
I’m bringing that same commitment to serving the active woman who refuses to choose between performance and clean beauty.
Welcome to the new ClnSlate.
Kara
Founder, ClnSlate Wellness
Kara has worked in digital advertising and AdTech for over 18 years, but in 2022, she undertook her first real foray into wellness publishing. Kara launched ClnSlate Wellness to fulfill her passion for helping black and brown women find and fall in love with healthier skincare and beauty options.
Be the first to know when we launch.